The plastic body is made with a reflective plastic and pattern similar to plastic reflectors on most bicycles, motorcycles and cars. A bright white LED flashlight is built into the end of the reflector. The clip makes it easy to attach to backpacks, tote bags, keys and just about anything. Individually packaged in a white box. Imprint Size: 1"w x 1"h Optional Imprint Area: 2"w x1"h.1 1/4"w x 2 3/8"h.